SPRINT  "NOW NETWORK - MiFi"

Online, colored, set the look, and finished the spot using pre-comped shots and corresponding rendered mattes from After Effects artists/designers.  Had to do quite a bit of finessing to reduce the crudeness of the non-flame pre-comps (including fixing the traditional CG renders' artifacts) among other fixes (mattes, etc.) within the limited/available time. Created fake exaggerated camera/lens Depth Of Field in the first shot.  Had to take ownership of the third last shot in the cut (closeup of talent, Tom, inside the car rocking it out, shot against green screen) and added the required background to the shot, including putting car seat behind the talent with contact, cast/drop shadows, etc. Will upload the Before & After of that shot as soon as I get a chance.  Also had to redirect the light on Tom's face to make the shot/comp work. Built the last shot by creating a new BG, comping the hand (form another plate) with adding contact & cast shadows and the skin color bounce/fall on the CG device and the fake BG.

 

 

 

 

Agency:       goodby, silverstein & partners 

Director:    Andrew douglas

online:        superfad  

 

 

RELATED WORK:

Lead Flame

conform

color / look Development

compositing

clean Ups

Online / Finish

versioning